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Doesn’t Hurt To Spy

Doesn’t Hurt To Spy

Hi Everyone,

In this weeks post I am going to stick to the theme of working smarter and not harder, and I am therefore going to show you a very simple and effective way that you can leverage the work of your competition, and also get some very valuable links from .edu and .gov domains.

Building back links to your website is absolutely key when it comes to getting good search engine rankings. However if you have spent any time doing this you will realize that it can be hard work.

However there is are free ways that can help you see what your competition have done, in regards to back linking their sites, and that is by using search strings in Yahoo.

The first thing you want to do is get a few url’s of your top competitors and for example purposes let’s use this site: www.barkbuster.com. What I would do is then type this into Yahoo: link:http://www.barkbusters.com

Below is a screen shot with an example of some results:

yahoo-links3

Keep in mind that when you are searching like this, if you are searching for a professional well established site, you will find that a lot of the links, .edu and .gov included, are natural links and therefore it will be tough for you to get links from these sites.

However if you search for a typical affiliate websites back links then it is a safe bet that these links will be all forced and therefore there is every chance that you can go off and create a link there also! What I mean by forced is the website owner went off and created them, so they didn’t just get linked to naturally from other sites.

Government and Education Links

Not long ago I did a post on how to search for blogs and forums that were on .edu and .gov domains, which I hope you found helpful, and below is another example of how to to this. All you need to do is type these strings into Google:

site:.gov blog

site:.edu blog

You can also add you niche keyword before the word blog to find specific blogs to your niche , but to be honest I find this narrows the search field too much so I rarely do it.

By typing this into Google the results are for government and education domains that also have a blog. Where there is a blog there is often comments, and that is where you want your links to be.

Oh and if you are really lucky you might find a military domain to get a link from: site:.mil

Now you may also want to find forums on these domain also, so one way to do that is to search on:

inurl:edu forum

inurl:gov forum

What you have to realize is that finding these blogs and forums that will allow a link to your site can take time, but you have to remember that these links are worth A LOT more for your search engine results than regular links.

Also if the links you do successfully place are ‘No Follow’ then don’t be discouraged, because many leading SEO experts agree that ‘No Follow’ from these trusted domains still getting indexed and help your sites rankings.

My last point before I finish this weeks post, is that once you find a site that you want to post a link on, make sure you use the Google Advanced Search technique that I talked about a few weeks ago. If you missed it then here is the link to that post: High Page Rank Links

These are just some ways of searching for back links, there are many more, but this should help you find some useful links for your sites.

Have a great day!

Matt

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23 Comments to Doesn’t Hurt To Spy

  1. Ben's Gravatar Ben
    January 15, 2010 at 8:44 pm | Permalink

    Absolutely, if your competitors are ranking above you then it’s worth finding out why. Like many people I have always struggled to find .edu and .gov domain to get links from but just yesterday I examined the links of a competitor site and found EXACTLY where they had gotten two .edu backlinks from. Needless to say I have now got backlinks from there as well.

    I like to think of it more like ‘Advanced Tactics’ rather than spying :) .

  2. January 16, 2010 at 3:40 am | Permalink

    Thanks for the helpful tips! Please keep them coming.

  3. January 16, 2010 at 4:00 am | Permalink

    Thank you for that tip Matt. I’ve gotten a lot of great advice here on your blog and I truly appreciate them. jesse

  4. Ram's Gravatar Ram
    January 16, 2010 at 4:13 am | Permalink

    I heard that so many people are flocking .edu and .gov sites that govt is considering strick action who ever leave their unneccesary links. I have never in my experience got a .gov or .edu blog results in google when they are not ranked good themselves how can they help other sites get better rank. I have heard it from 100’s of IM guru’s and believe it is not true.

  5. January 16, 2010 at 12:00 pm | Permalink

    Hey Matt, I am a loyal flower and wanted to thank you for these tips. I really appreciate it.

  6. January 16, 2010 at 2:08 pm | Permalink

    Matt, I always look forward to your emails with a note about a new blog post. This is great information and a must for everyone who is serious about their online business. I appreciate your high level of knowledge and simple delivery of the content. Blessings in 2010!

  7. January 16, 2010 at 4:03 pm | Permalink

    Hi Matt,

    Why are you sharing this information? It’s suppose to be secret! Id be honest with you man, you should charge your readers to have access to your knowledge…

    I was just kidding…on the “charge your readers” part.

    We are fortunate to have an honest marketer like you sharing your knowledge to us.

    Thank you and stay unselfish!

    Renato

  8. January 17, 2010 at 11:58 pm | Permalink

    Hi Matt,

    Thanks for he tip. Surprisingly, I’ve found several .edu blogs for my learn guitar niche. Nice work!

    Keith

  9. January 18, 2010 at 4:25 pm | Permalink

    Hi Matt,

    I have been following you for a little while now, and I love the fact that you are an Aussie IM too :)

    Do you find that gov and edu sites generally allow comments?

    Also, a little off topic, but do you know how to become an affiliate of Market Samurai?

    Cheers,
    Chris

  10. January 22, 2010 at 9:29 pm | Permalink

    As usual, killer stuff. I have learnt alot from your blog and have recommended to everyone I know involved in internet marketing (who aren’t in my niches!)
    Cheers and thanks,
    Kyle

  11. sean's Gravatar sean
    January 27, 2010 at 4:47 am | Permalink

    Hi Matt Just invested in Googlesniper, and its looks great. Any comments ?

    Sean

  12. Gideon's Gravatar Gideon
    January 30, 2010 at 4:04 am | Permalink

    Thanks matt for the videos it’s an eye opener for newbie like me look to hear from you.
    Thankx

  1. By on January 17, 2010 at 6:09 pm

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